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Printing on Chocolate: 5 Benefits of Investing in the Vulpes Pro Confectionery Plotter in the Context of Rising Cocoa Prices

Author's post Weronika Pęsiek
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In light of rising cocoa prices, which in 2024 reached record levels of around $10,000 per ton, the chocolate industry faces a significant challenge. The global shortage of raw materials, caused by poor harvests in West Africa, leads to increased production costs and higher prices for consumers. In this context, developing strategies to ensure stable raw material supplies and avoid further market price turbulence becomes crucial.

One solution that can help chocolate producers is investing in innovative technologies, such as the Vulpes Pro confectionery plotter from IMAGO. Printing on chocolate can significantly increase the value of products and help optimize production costs. In this article, we will look at the benefits of investing in Vulpes Pro.

5 Benefits of Investing in the Vulpes Pro Confectionery Plotter

1. Increased Product Value Through Personalization

Personalizing chocolate is a key way to increase its value in the eyes of consumers. With Vulpes Pro, it is possible to create unique designs on confectionery products, enhancing their attractiveness and making customers willing to pay more for personalized items. For example, if the price of a plain chocolate bar is 4 PLN, and after printing it is 30 PLN, the difference in price can be perceived by customers as a reflection of the product’s uniqueness and individual character. Personalization can add uniqueness and a sense of exclusivity, increasing the product’s market appeal. This allows producers to maintain profits while avoiding customer dissatisfaction

2. Reduced Production Costs by Eliminating Transfer Foil

Vulpes Pro allows for direct printing on chocolate, eliminating the need for costly transfer foils. This enables cost reduction in production, which translates into higher profit margins. At the same time, printing with the confectionery plotter shortens the decoration and marking process of chocolate, allowing companies to increase their production and the number of orders accepted, leading to direct profit.

3. Accelerated Personalization Process Thanks to Direct Printing

With advanced direct printing technology, Vulpes Pro enables quick and efficient personalization of confectionery products. Decorating the entire machine table takes just 5 minutes, which is many times faster than traditional marking methods. This makes it possible to significantly speed up the production of personalized chocolates, which is crucial in the context of rising raw material prices.

4. Stabilized Production Through Industrial Solutions

Vulpes Pro is a reliable industrial solution that ensures stability and continuity of production. With an integrated confectionery substrate activation system, the device guarantees high quality and durability of decorations, which is crucial for maintaining production standards. Advanced software allows for precise adjustment of colors and quality, ensuring perfect color reproduction on various substrates.

5. Entry into New Markets such as Personalized Gifts, Promotional Sweets, and Occasion Products

Investing in Vulpes Pro opens up new market opportunities. Thanks to the ability to personalize products, your company can enter markets such as personalized gifts, promotional sweets, or occasion products. This is an excellent opportunity to expand your offering and attract new customers. Vulpes Pro’s printing technology also allows for decorating uneven surfaces, which is ideal for products like spherical chocolates.

Why Choose the Vulpes Pro Confectionery Plotter

Vulpes Pro is an innovative tool that redefines food printing. With an integrated confectionery substrate activation system, Vulpes Pro automatically prepares the chocolate surface before decoration, ensuring unprecedented quality and durability of decorations. Our device also offers:

  • Precise Color and Quality Adjustment: Advanced software allows for the modification of the amount of used dyes and color intensity, ensuring perfect color reproduction on various substrates.
  • Production Speed: Vulpes Pro can decorate the entire machine table in just 5 minutes, which is many times faster than traditional solutions.
  • High Distance Tolerance: The printing technology allows for the decoration of uneven surfaces, ideal for products such as spherical chocolates or lollipops.

Examples of Our Clients’ Successes

Karmello

Specializing in the production of pralines and gift praline sets, Karmello invested in the IMAGO confectionery plotter. This solution allowed the company to eliminate costly transfer foil, significantly reducing the cost of personalizing pralines. Additionally, the investment simplified the chocolate personalization process, enabling the introduction of new products, such as photo pralines.

Chocolissimo

Chocolissimo, specializing in the production of chocolates and gift pralines, as well as B2B personalization, invested in the IMAGO confectionery plotter. This stabilized the chocolate printing process and accelerated the production of personalized chocolates. As a result, the company increased the efficiency and quality of its products.

Beaubon Chocolate

A small company producing artisanal chocolates and pralines, hand-painted and decorated, invested in the IMAGO confectionery plotter. This solution allowed the company to enter the promotional sweets market and the wedding personalization industry, opening up new business development opportunities. The investment also accelerated chocolate production through process automation, significantly shortening decoration time.

Conclusion

Printing on chocolate with the Vulpes Pro confectionery plotter is an effective way to increase product value in the face of rising cocoa prices. Investing in innovative technologies improves product quality, speeds up production, and significantly reduces operating costs. This allows chocolate producers to not only maintain their profit margins but also gain a competitive edge in the market.

We invite you to contact us to discuss how our innovative solutions can support your company in these challenging times.

Make an appointment with IMAGO: Select a date of meeting!

Weronika Pęsiek

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